Irrigation Association of BC
When the IIABC approached up to redesign their logo, we thought of the ways to incorporate the wave motif of the original logo in a modern and exciting way. The main wordmark is simplified and represents the concepts of layers, movement and water. The 40 year design brings fun and life into the event by using colors and shapes from the original logo, modified with a fresh twist.
Logo, Branding, Color Palette, Fonts